Ride for Passion

Archive for January, 2010

Most entrepreneurs market their business a half-sincere. One month’re other marketing tools that are too busy and marketing goes out the window. Conflict with a marketing plan creates a conflict with your new-client-flow. You can create a system that will support on-going marketing and stop the flow of roller coaster ride! Stop and remember for a minute … Being on a roller coaster ride seems thrilling and exciting experience when you where a child: Wind Whirling, swirling motion, light and bright colors will scariest part was always”drop “. When it comes to your business can feel the same: an exciting when a new client sign a frightening experience when income”fall “. As an income roller coaster starts to“drop”you start to doubt yourself …

\ “I really? “

\ “I’ll survive? “

\ “Can you bounce back? “

You are applicable to this roller coaster ride, right? We’ve ridden it all. And I want to tell you something, so you really listen, ok? I’I've never met anyone who can’t be financially successful as a healer, coach, or entrepreneur with heart and soul. But … I came across so many who Don’t believe they can. And it’s energy, which leads to many mis-matched marketing decisions. And it’s energy, which leads to mis-use of money. It is this energy which leads to avoidance, blame and procrastination. So I’ve got one word - STOP.

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Planning a vacation on a motorcycle is one thing, taking a 4000 mile spin in 10 days is a test of endurance. The right gear is necessary considering the amount of travel room you have on a bike. A good set of saddle bags should be sufficient to store everything needed. This adventure started in July from the west coast of central Florida at 4:30 in the morning at a bar called “Peggy’s Corral”.

Day One: Having stopped at the gas station next to Peggy’s we saw the owner “Rip” and told him we would see him on the next Saturday when we returned. Our plan was to be in Mass. in three days for a yearly bike club rally. The itinerary was to travel approximately 500 miles a day, camping in State Parks or campgrounds. The first day was great. We traveled nearly 800 miles found a campsite in South Carolina, pitched our tent, unrolled the sleeping bags and rested our weary bones.

Day two: Rising early, the day started out good but we ran into rain early. Slipping into our rain suits, we ended up wearing them all day. Blinding heavy rain slowed us down considerably. Not getting far we decided to hunker down in Hazelton, PA to and dry our gear.Day three we made it to our destination by early afternoon and rode into a party going full swing. That night was the reason for the trip and we enjoyed it tremendously. We pitched our tent right there and rose early to continue our adventure.

Day four After we left our friends in mid northern Mass. we headed for Maine. That afternoon we had lobster on the docks in York Beach and continued Northwest. The White Mountains in New Hampshire has fantastic scenery and the views are breathtaking. Needing some rest we decided to take it easy and got a room in Conway New Hampshire. Staying at hotels started breaking into the cash so we were glad to have a credit card.

Day five We rode our bikes to the top of MT Washington (tallest in the NE). We traveled the breathtaking Kancamagus Highway through the White Mountains into Vermont. That night we camped on the Canadian border at Lake Memphamagog in Newport Vermont.Day Six the decision to cross over to Canada was made. Our destination, was Montreal Harley Davidson so we could acquire tee shirts. With our newly acquired shirts in the saddlebags we headed south back into the States and that night was spent at a campground on Lake George, New York.

Day seven we traveled all day and spent the night in a Hotel in Hazelton PA, again that credit card cam in handy.

Day Eight we traveled the Cherokee Trail in the Blue Ridge Mountains and camped in Lynchburg Va.Day nine was spent traveling through the Carolinas and spending the night at a campground in Savannah GA. Dinner at the Red Hot Blues Barbecue was the highlight of the evening.

Most entrepreneurs market their business half-heartedly. One month they’re marketing machines the next they are too busy and marketing goes out the window. Inconsistency with your marketing plan creates inconsistency with your new-client-flow. You can create a system that will promote an on-going marketing flow and stop the roller coaster ride! Stop and think back for a minute… Being on a roller coaster ride was probably an exciting, exhilarating experience when you where a child: Wind Whirling, Circular Motion, Bright Colors Flashing and then the scariest part was always the “drop”. When it comes to your business it can feel the same: exciting when a new client signs on and scary when you experience an income “drop”. As the income roller coaster starts to “drop” you start to doubt yourself…

“Can I REALLY do this?”

“Will I survive this?”

“Can I bounce back?”

You relate to this roller coaster ride, yes? We’ve all ridden it. And I want to tell you something so really listen up, ok? I’ve never met ANYONE who can’t be financially successful as a healer, a coach, or an entrepreneur with heart and soul. BUT… I have come across so many who don’t believe that they can. And it is this energy that leads to many mis-matched marketing decisions. And it is this energy that leads to mis-use of money. And it is this energy that leads to avoidance, blame and procrastination. So I have one word for you - STOP.

Instead ask yourself “How Can I?”

Know that you can.

You can pull through.
You can be the guide of your business.
You can set up systems that ensure that you won’t experience an income drop again.
Most important: you can set your mind so that if there is an income drop you don’t take it drastically. You don’t freak out. You don’t panic. Instead you immediately open up to: “What am I being asked to see here?” “How can I?”

Make the shift.

Manage your energy and mindset on a daily basis.

Create a marketing system that goes into your calendar daily, weekly, bi-Monthly, quarterly and annually.
Fill in your marketing calendar for the next 6 months.

Finding your passion is about more than just fulfilling your cravings or desires. There is a difference between passion and desire. Passion that comes from your natural tendencies, or what can be called “purpose,” is not dependent on your circumstances. You can tell the difference between the two because of how you feel when you do the activity. Doing activities inline with your passion that comes from purpose will make you feel energized, alive and make you want to continue the activity even more. You can lose track of time, become obsessed and maybe even have to give yourself time limits on how much you engage in the activity. You are like an addict.

On the other hand, doing activities that fulfill desires that are circumstantial can make you feel satisfied and content. The more you do the activity, the more satisfied you become and less interested in continuing the activity. One example of this is the love of babies or small children. Someone whose passion is to be around them might want to run a daycare center or be school teacher, whereas, someone who wants to be a parent will feel that deep desire fulfilled by birth or adoption.

Your true passion is like a soul-mate activity. It is the thing that makes you feel alive when you do it. Recognizing your passion that comes from purpose, or your natural tendencies, can often happen if you think about what you would want to do if you had all of your needs and desires met. If you had all of the money in the world, finished traveling and had all of your wishes and desires fulfilled, what would you want to do with your time?

Some people say they have a dream or passion about something at which they are not very good. Just look at the American Idol tryouts. Everyone thinks they are the best. But they often have not taken any time to learn or train to be the best. They have a desire but not a real passion. People who find their true passion often want to be good at what they love. Wanting to learn more and putting forth the effort to do so is a natural part of pursuing your passion.